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Custom
Wallpapers are very popular - with both computer users and companies that advertise on the Web. Computer users download
over a million wallpapers every week. Wallpapers are popular with companies because they are a powerful communications tool. They deliver and reinforce company branding messages every time the
user views his desktop. Wallpapers for movies like The Matrix, for brands like Nike and
Adidas, and for products like Tabasco sauce and Perrier water have been downloaded by millions - making both computer users and companies happy.
Custom
Wallpaper
ads are also fantastic for a couple of
important reasons. First, wallpapers
are part of the "computer
culture", in fact, most of us
have one displayed on our desktop.
Second, if made professionally, a
branded wallpaper ad can be
distributed to hundreds of wallpaper
sites for free, and from there,
thousands and thousands of users will
download them to their desktop.
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